Enhancing Multichannel Marketing
Messaging in Support of Pharma's Paradigm Shift
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About Skill Sets Live
Check out our video:
Key Takeaways and Topics Covered:
- How to partner with compliance officers to conduct state-of-the art marketing
- The importance of insight into customer needs and where they are in the path to purchase
- Practical use cases involving pharma brands
- The latest thinking in integrated marketing from experts in both the pharma and agency worlds
- Creating compelling healthcare content that serves audiences and builds loyalty
- Regulatory guidance in conjunction with new media channels and how to integrate them into the marketing mix to drive better consumer experiences
- Shifting approaches and executions for marketing and building your brand through culture and structure
Speakers
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Reed Richards
Mr. Fantastic, Leader of the Fantastic Four, Smartest Man in the World
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Matt Murdock
Daredevil, Lawyer, Avenger
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Bruce Wayne
Batman, CEO Wayne Enterprises, The Dark Knight
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Diana Prince
Wonder Women, Queen of Thymescara, Justice League Member
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Peter Parker
Spider-Man, Avenger, President of Luminous
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Ororo Munroe
Storm, Leader of the Xmen
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Steve Rogers
Captain America, Leader of S.H.I.E.L.D
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Chirstopher Walker & Hero
The Phantom, Crimefighter
Agenda
Registration
Session 1: Hiring the Unhireable vs STEM education
Ballroom
- Headline of what the Sponsored Session in Room 1 is and then a brief description and the sponsors name.
Speaker(s)
- Daniel Conroy , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Judith Germano , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Moriah Lazar Hara , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
Sponsored by : ciltrix
As Winn Schwartau puts it, 'current hiring policies for IT ar antique (1950s), capricious and the wrong people are making arbitrary dicriminatory decisions that hurt an organizations's security efforts. At the same time, filling security positions with the right people is getting harder and harder. Regardless of the industry, it is increasingly difficult to find highly qualified individuals without stealing them from other organizations - and that's no easy tak either. Do we need to broaden our spoe of who we look at for such positions? Or is it mor focus on Science, Technology, Enginnering and Mathamatics (STEM) in the classsrooom? Security professional and their organizations can and should play a huge role in this decision.
Room 2
- Headline of what the Sponsored Session in Room 2 is and then a brief description and the sponsors name.
Speaker(s)
- Daniel Conroy , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Jamie James Barnett , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Zouhair Guelzim , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
Sponsored by : Bitdefender
Last year, the U.S. insurance industry produced $1 billion in poliices covering hacker attacks. By the end of 2014, the figure is expected to reach $2 billion. Clearly organizations and security professionals are viewing such insurance as another risk mitigation strtegy. What are the pros and cons of going this route? How much is enough? ANd is this smart business, or a way of avoiding solving the problem itself?
Session 2: Cyber Insurance 1 - If you can't beat them, insure against them
Civic Center
- Headline of what the Sponsored Session in Room 3 is and then a brief description and the sponsors name.
Speaker(s)
- Edna Martha Conway , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Jamie James Barnett , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Moriah Lazar Hara , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
- Robert Clark , Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam ...
Sponsored by : Google
Although focussed on the financial sector, much can be learned and said for any vertical, regulated or not. From breaches, to Heartbleed to bank fraud and of course hacktivists and state sponsored actors - the financial vertical is no easy job for a security professional. Inclusive of arguably one of the most successful ISAC's there are today, how does one stay ahead of the threats, or for that matter keep up? Is it getting better or worse and why?
Expo Floor: Opens with beverabe/coffee break
Keynote Lunch
Sponsors
Platinum Sponsors
Gold Sponsors
Silver Sponsors
Details & Pricing
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi.
Mauris placerat eleifend leo. Quisque sit amet est et sapien ullamcorper pharetra. Vestibulum erat wisi, condimentum sed, commodo vitae, ornare sit amet, wisi. Aenean fermentum, elit eget tincidunt condimentum, eros ipsum rutrum orci, sagittis tempus.
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